As a thought-leader, Arruda is a spokesperson on personal branding and social media. He has appeared on BBC TV, the Discovery Channel, Sky News and Fox News Live and he has been featured in countless publications, including Forbes, Strategies (France), Time Magazine, Veja (Brazil), the Wall Street Journal and the New York Times. William brings to the upcoming interview, his 10 year history in the personal branding field. As one of the original personal branding experts, he is credited with turning the concept of personal branding into a global industry. One of the most sought-after speakers on branding, talent development and executive success, he has delivered hundreds of keynotes to audiences of five to five thousand people on six continents. His corporate clients include Adobe, BP, British Telecom, IBM, L’Oreal, JPMorgan, Microsoft, Morgan Stanley and Starwood Hotels. His private clients include some of the world’s most influential leaders. William is the author of the bestselling book, Career Distinction, and his upcoming book, DITCH. DARE. DO! will be released in August. He has lived in Boston, London and Paris and now calls New York City home.
For more information on William’s interview with Yasmin Anderson-Smith, visit the show page at www.worldtalkradio.com. To be notified when William Arruda’s latest book is available, visit: www.DitchDareDo.com.
Marketing Matters airs live on Wednesdays at 9 AM Pacific / 11 AM Central / 12 Noon Eastern on the World Talk Radio Variety Channel. To access the show, log on at www.worldtalkradio.com. All shows will be available in Yasmin Anderson-Smith's Content Library on the World Talk Radio Variety Channel for on-demand and podcast download.
The World Talk RadioTM Network offers the latest conversations in a talk radio format, providing education, interaction, and advice on key issues live, on demand as well as through pod cast download. If interested in hosting a talk radio show on the World Talk Radio Network, contact Jeff Spenard, President of Internet Radio at 480-294-6417 or at jeff.spenard @ voiceamerica.com.
Contact Senior Executive Producer Nathan Jett at 480-553-5768 for sponsorship or other details about the program.
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